Video Marketing Advice

A collection of articles from around the web.

20 Awesome Explainer Video Examples (2018)

The statistics regarding the popularity of video marketing don’t lie—and if you’re not on the bandwagon now, you’re missing out on the future of marketing. Some half a billion people watch videos on social media every day and by the … Read More

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It’s Time For Marketers To Lean In To Interactive Video

Gone are the days in which marketers struggled to find their target audience online. Google, Facebook, YouTube and their kind have seen to that – although some very influential marketers, including Keith Weed of Unilever and Marc Pritchard from P&G, … Read More

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Business Video Trends Worth Noting

If you’re calculating, or recalculating, this year’s video content marketing strategy, Vidyard’s 2017 Video in Business Benchmark Report suggests some practical business video trends worth your attention. The report’s insights are based on a year’s worth of data covering 500 … Read More

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Infographic: Video marketing trends to watch | Articles

Is video a big part of your content strategy for 2018? As more companies develop video teams and offerings, several important trends have separated effective campaigns from futile exercises. This infographic from Vidyard compiled 16 benchmarks that show how video … Read More

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5 Video Marketing Trends to Watch Out For

When it comes to content marketing, videos take a much bigger role than most other types of content. Video marketing grew rapidly over the past couple of years. Will it be able to keep up the pace in 2018? There’s … Read More

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Five Video Marketing Blogs You Should Read Now

Video is hot, and there is no dearth of information about the new exciting innovations happening in the ecosystem. To get you close to “What’s Hot” in video marketing technology, we picked five must-read blogs you should dive into. Introducing GoVHS, … Read More

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Sign up to our webinar on the five steps to revamping your video marketing

Video is the most effective marketing tool you have, but you’re misusing it. Video strategy is not a video on your homepage – it is so much more. Nick Greasley, marketing director, EMEA at Brightcove, will take you through five … Read More

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How to Generate More Sales With Video Content

With video content, brands can preemptively answer popular customer questions and allow potential customers a sneak peek into day-to-day operations. Here, Edgy Labs offers you an easy-to-follow guide to creating videos that will reach more prospects, generate more leads, and … Read More

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Making Sense of Video Metrics

As a builder of automotive video solutions for over 10 years I’ve been behind the scenes on selling video products to automotive businesses. Much of the sales process is technical because I have to explain the value behind the video, how to … Read More

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Twitter makes massive sports content push with 9 new video partnerships

Twitter has unveiled nine new premium video sport contents deals at Sportel Asia, in addition to the live original programming, live games, highlights and events on the platform. The nine new sports partners include Asian Tour, Astro Malaysia, BallBall, Eleven … Read More

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Why marketers plan to invest more in video marketing in 2018 (and why you should too)

The discovery of motion-picture technology in the late 19th century quite literally changed our perception of the world. Whereas previously visual arts presented objects from the perspective of the human eye, photography and later cinematography allowed for the creation of … Read More

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While the principal made thousands marketing this Utah school, students’ grades were mediocre and state funds were used to buy treats and video games

The following story was written and researched by The Utah Investigative Journalism Project in partnership with The Salt Lake Tribune. In 2015, Ken Grover, an administrator in the Salt Lake City School District, took the stage at the Salt Lake … Read More

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