Cartender Joins CDK Global Partner Program

Los Angeles, CA – January 25th, 2019 – Cartender today announced that it has become a participant in the CDK Global Partner Program. As a member of the largest third-party partner program in the industry, Cartender is now part of a marketplace of applications and integration choices developed to help automotive dealers succeed.  

“At Cartender, we provide video solutions that help dealers merchandise and market vehicles more effectively,” stated Collin Davis, co-founder and CEO of Cartender. “Our integrated partnership with CDK allows us to provide native integrations for all of our video marketing solutions, while making the order and setup process quick and easy for dealers.”

Cartender provides a full suite of video solutions including its Vehicle Marketing Studio, Cartender Video Player and Vehicle Specials Pages. The Cartender Video Player allows dealers to display Cartender’s professionally produced Model Video Overviews, VIN Videos or any other custom content on their new and used inventory pages, specials pages and any custom page.

“We’re very pleased to introduce Cartender as the newest member of the CDK Global Partner Program,” said Howard Gardner, vice president and general manager, CDK Data Services. “Cartender is a welcome addition to our vibrant program that provides dealers with a range of partner choices and the assurance that their video marketing technology can be seamlessly integrated with our applications.”

The CDK Global Partner Program provides its partners with the ability to integrate with a range of CDK applications, as well as with CDK dealer websites.

About the CDK Global Partner Program

The CDK Partner Program now numbers more than 500 partner companies and 840 unique applications auto dealers can use to run their businesses. As part of the CDK ecosystem, the CDK Partner Program provides data and workflow integration to a wide range of third parties, OEMs and dealers. For a full list of partners and applications available through the program, go to cdkglobal.com/partners-list

About CDK Global
With more than $2 billion in revenues, CDK Global (NASDAQ: CDK) is a leading global provider of integrated information technology and digital marketing solutions to the automotive retail and adjacent industries. Focused on enabling end-to-end automotive commerce, CDK Global provides solutions to dealers in more than 100 countries around the world, serving approximately 30,000 retail locations and most automotive manufacturers. CDK solutions automate and integrate all parts of the dealership and buying process from targeted digital advertising and marketing campaigns to the sale, financing, insuring, parts supply, repair and maintenance of vehicles. Visit cdkglobal.com.

About Cartender
Cartender provides digital marketing technology and services to car dealerships and solution providers. We specialize in scalable, data-driven content production with omni-channel distribution. From our Vehicle Marketing Studio to our Cartender Video Player and Vehicle Specials Page, our suite of products allows dealers to enhance every step of the consumer’s buying experience. Visit cartender.com

CDK Global Media Contact:

Roxanne Pipitone
roxanne.pipitone@cdk.com

Cartender Media Contact:

George Kennedy
george@cartender.com
(213) 545-2645

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