Cartender partners with Surf to Bring the Latest Automotive News, Features to Rideshare

Phoenix-based startup, Surf, announces that Cartender will join its network of entertainment partners featured on their entertainment tablets placed in Uber and Lyft cars.

Cartender specializes in automotive content and is adding their library of quick, informative videos to Surf’s tablets to educate passengers across the country about vehicles on the market and industry updates. 

“We’re incredibly excited to be one of the first automotive-focused channels on Surf.” Collin Davis, CEO of Cartender said. “Our vision for the Cartender channel is to help viewers learn more about the car they’re riding in, and introduce them to the latest vehicles hitting the market in a short and entertaining format.”

Cartender will join other top creators using Surf to grow their distribution, including Paramount Pictures, iHeartRadio, Chive TV, So Yummy, Blossom, Good Mythical Morning and many more. 

Cartender’s library of automotive videos will be available to stream in Uber and Lyft cars equipped with a Surf rideshare entertainment tablet across Phoenix, Los Angeles, San Diego, Dallas, Austin, San Antonio, Las Vegas, Denver, Miami and Chicago. 

About Surf

Surf is a media distribution platform that places interactive tablets in rideshare vehicles for the entertainment of passengers and the promotion of businesses and brands. In addition to high-quality, curated content, entertaining videos, movie trailers, music and games, Surf tablets connect passengers to national brands and the best local businesses in their area and. For more information, visit

About Cartender

Cartender provides content, and digital marketing technology and services to car dealerships and solution providers. Cartender specializes in video test drives and scalable, data-driven content production with omni-channel distribution. From the Vehicle Marketing Studio to the Cartender Video Player and Vehicle Specials Page, their suite of products allows retailers to enhance every step of the consumer’s buying experience. For more information visit

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